A mainstay of the British Virgin Islands is getting ready to reopen its doors to visitors, with new upgrades for everyone.
Founded in the late 1960s, Bitter End Yacht Club quickly rose to become an epic spot in the British Virgin Islands until Hurricane Irma destroyed it all in 2017. Since then, the resort has been demolishing, rebuilding, and revamping the entirety of its 64 acres and will soon welcome guests back to the iconic spot.
“Our island outpost was destroyed, but no storm could extinguish the Bitter End’s spirit,” said Lauren Hokin, a founding family member of the property that opened in 1969. It still remains a family business. “Supported by a tight-knit community spread across the globe, we salvaged everything we could to build back better than ever,” she said.
Reopening Bitter End
Bitter End — named for its famed location on the far northeastern tip of Virgin Gorda, the last island spot in the Caribbean Sea — will reopen on October 18, 2022. While the resort will look more modern than it did at its inception, the family purposefully maintained it as a casual, family-friendly spot to vacation.
“And while a lot has changed, we are still unmistakably Bitter End,” Hokin said. “The journey to bring back Bitter End Yacht Club has been the most rewarding voyage in our lifetimes. It was filled with equal parts unforeseen challenges and magical moments.”
Among the upgrades are new overwater bungalow suites called the Marina Lofts. They are the only overwater accommodations in the British Virgin Islands. Known as a watersports destination, the resort added a new watersports activity area, offering visitors paddle boards, sailboats, and other water toys.
Families will love the new kids activity center, newly-designed kids menus, as well as activities created for children of all ages. For adults, there’s a beach bar serving the resort’s famed rum punch, and a market to grab any essentials you may need.
“We’d once again like to thank the friends, families, travel colleagues, and kindred spirits who helped us make this year a truly memorable experience,” the property said in a statement.
Bitter End Yacht Club Reservations
Currently, Bitter End is only taking reservations via phone and email as it works to set up a new central reservation system. You can find all the details here.